Tuesday, 17 June 2014

Usefulness of Web Scraping Services

For any business or organization, surveys and market research play important roles in the strategic decision-making process. Data extraction and web scraping techniques are important tools that find relevant data and information for your personal or business use. Many companies employ people to copy-paste data manually from the web pages. This process is very reliable but very costly as it results to time wastage and effort. This is so because the data collected is less compared to the resources spent and time taken to gather such data.

Nowadays, various data mining companies have developed effective web scraping techniques that can crawl over thousands of websites and their pages to harvest particular information. The information extracted is then stored into a CSV file, database, XML file, or any other source with the required format. After the data has been collected and stored, data mining process can be used to extract the hidden patterns and trends contained in the data. By understanding the correlations and patterns in the data; policies can be formulated and thereby aiding the decision-making process. The information can also be stored for future reference.

The following are some of the common examples of data extraction process:

• Scrap through a government portal in order to extract the names of the citizens who are reliable for a given survey.

• Scraping competitor websites for feature data and product pricing

• Using web scraping to download videos and images for stock photography site or for website design

Automated Data Collection

It is important to note that web scraping process allows a company to monitor the website data changes over a given time frame. It also collects the data on a routine basis regularly. Automated data collection techniques are quite important as they help companies to discover customer trends and market trends. By determining market trends, it is possible to understand the customer behavior and predict the likelihood of how the data will change.

The following are some of the examples of the automated data collection:

• Monitoring price information for the particular stocks on hourly basis

• Collecting mortgage rates from the various financial institutions on the daily basis

• Checking on weather reports on regular basis as required

By using web scraping services it is possible to extract any data that is related to your business. The data can then be downloaded into a spreadsheet or a database for it to be analyzed and compared. Storing the data in a database or in a required format makes it easier for interpretation and understanding of the correlations and for identification of the hidden patterns.

Through web scraping it is possible to get quicker and accurate results and thus saving many resources in terms of money and time. With data extraction services, it is possible to fetch information about pricing, mailing, database, profile data, and competitors data on a consistent basis. With the emergence of professional data mining companies outsourcing your services will greatly reduce your costs and at the same time you are assured of high quality services.

Source:http://ezinearticles.com/?Usefulness-of-Web-Scraping-Services&id=7181014

Saturday, 14 June 2014

Data Entry Services - What Are The Four 'I's'?

Data entry services are a great field to choose over your present boring job. If you've ever thought about quitting a job that doesn't fulfill your need for any of the following characteristics, you should consider moving to a job that provides good income, keeps your interest sparked, allows you to use your imagination and rewards your imperturbability--data entry at home is the ideal choice. Data entry work does all these things and even more. The major advantage to data entry work from home is that it allows you to be at home and enjoy the type of life style that is more appealing to your own personality.

Income

Data entry services provide adequate full or part time income. You can set the level of income according to the hours of effort you put into the work and according to your skill and pay level in the type of work you do. If you want more income, you merely add an extra data entry project or two to your daily schedule. If you choose your jobs carefully, you will find that your pay rate goes up because you gain a reputation for your accurate and timely completion of previous projects. With expertise comes higher wages.

Interest

The type of data entry services that you choose to complete will vary according to your own interests and talents. For example, if you don't care to create new articles or web pages as part of your data entry projects, you can still do editing and review of the work of others. Perhaps you would be good at doing audio transcriptions of radio programs, teleconference calls and other audio material. Ordinary secretarial or clerical processes that are being contracted out to home data entry workers are another type of interesting work. If you prefer the more repetitive work, you can create data base entries from handwritten forms.

Imagination

You can make use of a good imagination if you do the type of data entry services that creates slogans, or short advertising entries. Another type of data entry that makes use of imagination is writing short informational articles in an interesting and readable format. These articles appear in articles directories and on web pages. Information on almost every article can be found on the internet nowadays and each of these articles was completed by an author who knows something about the subject and can express it in an interesting and informative manner.

Imperturbability

One of the more difficult aspects of relying upon data entry services to provide a steady income from your home is the fact that you must be a self-starter and can't put off deadlines without losing clients quickly. The data entry must be completed accurately as agreed and within the time frame specified by the client. Part of responsible work performance is learning to recognize the amount of time a particular project is likely to take and to complete the work within that agreed upon time period. It is important to not sign on for work which is too complex or too extensive for you.

Choosing the right services is always much easier when you are acquainted with a resource site like Data Entry Services or Data Entry. You can't go wrong when you take advantage of the possibilities at this web site.

Source: http://ezinearticles.com/?Data-Entry-Services---What-Are-The-Four-Is?&id=1101452

Monday, 9 June 2014

How to Make Your WordPress Web development Successful

There are various CMS programs to choose from. Among all types of CMS programs, WordPress has got a special recognition. The CMS has been using for years. Earlier, it was using for blogging and these days, it is confidently using to create commercial, educational, trust and various types of websites. It will be right to say that the CMS has turned to be advanced and one of the most trustable CMS to manage your website content.

To make your WordPress development successful, all you need to hire a well-experienced and expert WordPress designing company. Gone are days when there were hardly any WordPress developers. These days, you can easily come across WordPress designers creating attractive and user friendly websites. A WordPress designing team promise to develop unique, high-end, user friendly and search engine friendly websites.

There are thousands of advanced plugins and themes are available in WordPress. In fact, every day to day a new and highly advanced plugin or theme has developed. The CMS is no more for creating plain websites, it can be used for the development of e-commerce sites. You can trust it to operate business websites. Plugins are available that can be customized easily. Even themes are available that can merge to create a unique and impressive theme. It is easy not only development but also changes in web portals. A few simple steps are required to follow to give WordPress websites a new look.

If you wish to have a website under budget, you can consider WordPress. Hire a WordPress Development Company in order to develop the desired website on WordPress. Explain your thoughts in front of the WordPress developing firm so that it will work on your project to give it into reals shape. The development firm will develop your website after examine your competitor websites. Analysing of plugins is possible in order to find well suitable plugins.

These readymade plugins are easy to download and doesn’t take much time to operate. A few simple steps are required to follow and to operate WordPress plugins. The development is mainly based on selection of right plugins and creating a well-suitable theme. It is important to hire a well-experienced WordPress developing company that has knowledge broadly about plugins and themes. These designing companies are able to apply plugins in the way that make organization and data management easy. At the same time, they are ready to provide website maintenance services.

Source:http://blogs.siliconindia.com/websitemaintenancecompany/Business/How-to-Make-Your-WordPress-Web-development-Successful-bid-UYxw00E991585700.html

Monday, 19 May 2014

Law of Cards: Beckett Sues Two More for Scraping Data

The recent trend in trading card cases focuses more on protecting trading card data than on trading cards themselves. Beckett has filed two more lawsuits over alleged data scraping.

Collectors Universe (CU) started this trend with lawsuits against MWP Software/Matthew Perry and SaintSoft LLC/John Kountz. In both of these suits, CU alleged the defendants copied CU data available only to paying CU subscribers, and then unlawfully (and in violation of CU's terms of service) used that data on the defendants' websites or in their own apps.

Pokémon then followed by suing the Pokellector (a website which attempts to provide a comprehensive list of all Pokémon cards, along with images of those cards) for allegedly reproducing copyrighted images of its cards without permission, trademark infringement and unlawfully rebranding the images of Pokémon cards with a Pokellector trademark.

Beckett continued the trend by bringing a trade secret lawsuit against Check Out My Cards (COMC) which, among other things, made a big deal out of COMC's "scraping" of checklists and pricing data (although COMC alleges such scraping may have been authorized).

On April 24, Beckett filed two more lawsuits focusing on pricing and checklist data. This time against Custom Plush Productions Inc's The Card Collector and Derek Miller of Miller Cards.

These two new complaints cannibalize a lot of the COMC complaint and are nearly mirror images of each other as well.

It also looks like Beckett might have let an intern from the marketing department edit these complaints. Paragraph six of both state, "Beckett is the preeminent company and most trusted source operating within the collectibles industry, and it has been since it formed in 1984."

Sounds more like a PR piece than a lawsuit, right?

For The Card Collector case, Beckett alleges The Card Collector accessed Beckett's pricing guides through the Beckett website and unlawfully "scraped" Beckett's copyrightable checklist and pricing data. Allegedly, The Card Collector now offers Beckett's card checklists, grading and pricing data on its own website and through a CD-ROM it sells to others. For that Beckett brings claims for copyright infringement, common law misappropriation, "accounting" (bring out the accountants!), unjust enrichment, a violation of Computer Fraud and Abuse Act, trespass and a Harmful Access by Computer Under Texas Penal Code.

A little bit of everything, right?

For the second new suit, Beckett alleges Miller Cards operates several websites (such as millercards.net and freebaseballcardspriceguide.com) that provide checklists and pricing guides for card collectors. Beckett contends that Miller accessed Beckett's price guides through his Beckett membership, violated the membership agreement by "scraping" this data and then unlawfully reproduced the data on his websites. It brings the identical claims against Miller Cards that it brought against the Card Collector.

Giving all of this scraping going on, I guess, the next planking or Tebowing-type meme should be the "scraping" Beckett meme. I'm looking forward to seeing your pictures on what that should look like.

Now, we've only seen Beckett's side of the story, but it looks bad for both defendants. Sure, there are issues about how much copyright protection should be afforded checklists, but these cases are not just about publicly available checklist data. The checklist and pricing information from these cases was allegedly scraped from behind a pay wall at and then distributed to others in violation of Beckett's terms of service.

Allegedly stealing something from behind a pay wall to give or sell to others just doesn’t look good.

Given this, in all likelihood, these cases will disappear (settle) quickly before we get into any real issues.

These two cases (and the COMC case) have another implication for the industry. Beckett has a template complaint that it looks like it's going to recycle again and again against scrapers. And it's policing the Internet looking for infringers. I predict then we'll see this complaint filed again this year, perhaps multiple times.

If you'd like to review a copy of these complaints, click here for the Card Collector complaint and here for the Miller Cards complaint.

The information provided in Paul Lesko's "Law of Cards" column is not intended to be legal advice, but merely conveys general information related to legal issues commonly encountered in the sports industry. This information is not intended to create any legal relationship between Paul Lesko, the Simmons Browder Gianaris Angelides & Barnerd LLC or any attorney and the user. Neither the transmission nor receipt of these website materials will create an attorney-client relationship between the author and the readers.

The views expressed in the "Law of Cards" column are solely those of the author and are not affiliated with the Simmons Law Firm. You should not act or rely on any information in the "Law of Cards" column without seeking the advice of an attorney. The determination of whether you need legal services and your choice of a lawyer are very important matters that should not be based on websites or advertisements.

Source: http://www.cardboardconnection.com/news/law-of-cards-beckett-sues-two-more-for-scraping-data

Wednesday, 14 May 2014

Internet marking is the finest method of increment of popularity in commerce

In today’s world key to any business is right kind of marketing strategy that needs to be implemented for the success of any entrepreneurial project. One of the fastest growing ways is to get the listing of your company in top search engines. SEO is one of the ways which can help in increasing or diverting the traffic on any website. People should understand the search result of their website is displayed on the World Wide Web. Different search engines work in different ways by providing different ranking to websites according to the search of the people. This is why same website has different ranks on different search engines.

Basically, website owner provides the keywords to the SEO providers which are appropriate to their business. Business SEO providers make sure the owners are charged low and also providing correct information to search engines. Providing better SEO in Ottawa is the basic feature that service providers aim at, their main motive is to make these services available to all the common people so that they can benefit there business in a better way. A good SEO mostly uses popular sites like Google, Bing, Yahoo, Yellow pages etc.

These SEO companies make sure that the listing of their clients is upgraded by repeated updating and also there ranking reaches top on search engines. Consultations with SEO service provider can be availed for free by the website owners. SEO companies carefully chooses keyword for their clients because it has to be unique and commonly used to make them reach at the top .They do so by carefully analyzing the owners website and competitors website and then the strategy is made to determine the perfect keyword for their clients. Owner should make sure that the prices charged to him are competitive according to market.

Consultation and Analysis are important because the keyword formation is directly dependent on these two parameters if the SEO service provider fails to submit the proper keyword it would result in failure of whole SEO services for the owner. SEO provider can re create and also modify the keywords for any website. If anyone specifically looking to create a new SEO website for him then the Looking internet marketing company in ottawa specialists can help them in determining a new domain that could be related to the business of the owner. Secondly, good hosting service is provided by them which help a website fast to access by any user. The biggest task for Internet marketing specialist is Link building because it represents more than 80% result of SEO.

For any website owner good SEO link building can be good in this competitive world because it attracts the people. A good SEO developer plays a pivotal role in developing a perfect keyword for the company. Ottawa SEO companies are very famous to deliver their services to the customers at very reasonable prices. SEO services are available online one can visit their websites see the list of services offered by them, read the testimonials of the existing and choose from them pay online and get started.

For further detail about Business seo service in Ottawa please visit the website.

Source:http://blogs.siliconindia.com/businessseo/Business/Internet-marking-is-the-finest-method-of-increment-of-popularity-in-commerce-bid-cf9206bx84461691.html

Monday, 3 March 2014

Screen scraping: how to stop the internet's invisible data leeches

Data is your business's most valuable asset, so it's never a good idea to let it slip into the hands of competitors.

Sometimes, however, that can be difficult to prevent due to an automated technique known as 'screen scraping' that has for years provided a way of extracting data from website pages to be indexed over time.

This poses two main problems: first, that data could be used to gain a business advantage - from undercutting prices (in the case of a price comparison website, for example) to obtaining information on product availability.

Persistent scraping can also grind down a website's performance, which recently happened to LinkedIn when hackers used automated software to register thousands of fake accounts in a bid to extract and copy data from member profile pages.

Ashley Stephenson, CEO of Corero Network Security, explains the origins behind the phenomenon, how it could be affecting your business right now and how to defend from it.

TechRadar Pro: What is screen scraping? Can you talk us through some of the techniques, and why somebody would do it?

Ashley Stephenson: Screen scraping is a concept that was pioneered by early terminal emulation programs decades ago. It is a programmatic method to extract data from screens that are primarily designed to be viewed by humans.

Basically the screen scraping program pretends to be a human and "reads" the screen, collecting the interesting data into lists that can be processed automatically. The most common format is name:value pairs. For example, information extracted from a travel site reservation screen might look like the following -

Origin: Boston, Destination:Atlanta, Date:10/12/13, Flight:DL4431, Price:$650

Screen scraping has evolved significantly over the years. A major historical milestone occurred when the screen scraping concept was applied to the Internet and the web crawler was invented.

Web crawlers originally "read" or screen scraped website pages and indexed the information for future reference (e.g. search). This gave rise to the search engine industry. Today webcrawlers are much more sophisticated and websites include information (tags) dedicated to the crawler and never intended to be read by a human.

Another subsequent milestone in the evolution of screen scraping was the development of e-retail screen scraping, perhaps the most well know example being the introduction of price comparison websites.

These sites employ screen scraping programs to periodically visit a list of known e-retail sites to obtain the latest price and availability information for a specific set of products or services. This information is then stored in a database and used to provide aggregated comparative views of the e-retail landscape to interested customers.

In general the previously described screen scraping techniques have been welcomed by website operators who want their sites to be indexed by the leading search engines such as Google or Bing, similarly e-retailers typically want their products to be displayed on the leading comparison shopping sites.

TRP: Have there been any recent developments in competitive screen scraping?

AS: In contrast over the past few years, recent developments in competitive screen scraping are not necessarily so welcome. For a site to be scraped by a search engine crawler is OK if the crawler visits are infrequent.

For a site to be the target of a price comparison site scraper is OK if the information obtained is used fairly. However as the number of specialized search engines continues to increase and the frequency of price check visits skyrockets these automated page views can rise to levels which impact the intended operation of the target site.

More specifically, if the target site is the victim of competitive scraping the information obtained can be used to undermine the business of the site owner. For example, undercutting prices, beating odds, aggressively acquiring event tickets, reserving inventory, etc.

In general, we believe there is a significant increase in the use of automated bots to gather website content to seed other services, fuel competitive intelligence, and aggregate product details like pricing, features and inventory. Increasingly this information is used to get a leg up over the competition, or to increase website hit rates.

For example, in the travel and tourism industry, price scraping is a real issue as travel sites are constantly looking to beat out the competition by offering the 'best price'. Additionally, the idea of inventory scraping is becoming more common. The concept of bots being used to purchase volumes of a high value item to resell, or to increase online pricing to deter potential buyers.

With the high availability of seemingly legal software bundles and services to facilitate the screen scraping process, and the motives we've just described, it's really a pretty powerful combination.

TRP: How long has screen scraping been going on for and is it becoming more or less of a problem for companies?

AS: Screen scraping has been going on for years but it is only more recently that victims, negatively impacted by this type of behaviour, are beginning to react. Some claim copyright infringement and unfair business practices while in contrast, organizations doing the scraping claim freedom of information.

Many website owners have written usage policies on their sites that prohibit aggressive scraping but have no ability to enforce their policies - the problem doesn't seem to be going away anytime soon.

TRP: How does screen scraping impact negatively on a business's IT systems?

AS: Competitive or abusive Screen scraping is just another example of unwanted traffic. Recent studies show that 61% of Internet Traffic is generated by bots. Bad-bot scrapers consume valuable resources and bandwidth intended to serve genuine web site users, this can result in increased latency for real customers, due to large numbers of non-human visits to the site. The business impact manifests itself as additional IT investment needed to serve the same number of customers.

TRP: Ebay introduced an API years ago to combat screen scraping. Is creating an API to provide access to data a recommended form of defense?

AS: Providing a dedicated API allows "good" scrapers access to your data programmatically and voluntarily observes resource utilization limits however it does not stop malicious information harvesting to be used for competitive advantage.

Real defense can be obtained by taking advantage of technology that can identify and block unwanted non-human visitors to your website. This would allow real or 'good' users to access the site for their intended purposes, while blocking the bad crawlers and bots from causing damage.

TRP: How else can an organisation defend itself from screen scraping?

AS: Using techniques such as IP reputation intelligence, geolocation enforcement, spoofed IP source detection, real time threat-level assessment, request-response behaviour analysis and bi-directional deep packet inspection.

Many organizations today are relying on Corero's First Line of Defense technology block unwanted website traffic including excessive scraping. Corero helps identify human visitors vs. non-human bots (e.g. running scripts) and blocks the unwanted offenders real-time.

TRP: Are there any internet rules governing the use (or misuse) of screen scraping?

AS: Screen scraping has been the topic of some pretty high-profile lawsuits for example Craigslist vs. PadMapper, and in the travel space for example, Ryanair vs. Budget Travel.

However, most court cases to date have not been fully resolved to the satisfaction of the victims. The courts often refuse to grant injunctions for said activity most likely because they have no precedent to work with. This is primarily due to the fact that there few if any internet rules really governing this type of activity.

Source:http://www.techradar.com/news/internet/web/screen-scraping-how-to-stop-the-internet-s-invisible-data-leaches-1214404

Internet Marketing - A Beginners Guide

Every new website owner is faced with the problem of getting visitors to their site, and if the website happens to be a commercial venture it needs to happen fast, even non commercial sites need visitors to survive. A quick look at some of the online tools to find expired domains show just how many websites fail every hour of every day. To help prevent your site joining the daily list of failures effective marketing is essential.

Marketing does not necessarily mean spending lots of money, however if fast results are needed then some money will have to be spent. As this article is aimed at beginners, I'll only briefly look at paid marketing and concentrate mainly on the free or low cost options to promote your site.

Paid Marketing:

In many respects online marketing is not dissimilar to offline marketing and many of the tactics used to promote an offline business will work equally well for websites. For example newspaper or magazine adverts although sometimes expensive can produce excellent results for websites, and occasionally magazines will supply cover cd's with links back to your site, an excellent way to get more visitors.

For larger campaigns television or radio ads can work, and with the expansion of satellite TV stations costs for this type of campaign are coming down all the time. For most new site owners however these options will prove to be too expensive and specialist online advertising will be the preferred choice. In the online paid sector directory listings and Pay Per Click (PPC) are probably the most popular. PPC quite simply work as the name describes and you pay a set amount every time a potential customer clicks your link. This has the advantage you only pay when someone visits your site and the obvious disadvantagethat it's open the click fraud where others click the links to increase your bill.

Most of the providers of PPC offer protection against click fraud and block multiple clicks from the same IP address, although for the site owner this is difficult to monitor, and suspicion is always there that the PPC provider has little incentive to police their policies as it would lead to loss of revenue. From experience PPC advertising can become very expensive and although it's quite easy to set up yourself through companies like google, it can sometimes be worth paying a specialist to run your campaign, as they will know how best to target the clicks to make best use of your money.

Free Marketing:

In business like all walks of life the general rule is that you get nothing for nothing, with Internet marketing this rule somewhat goes out the window as there are many free resources for promoting your website. In this section I'm going to take a look at a few of the most popular, this is of coarse only scraping the surface and as you develop your strategy further you'll find new outlets and tools that will get lots of visitors popping by your website.

Search Engines:

Without question the most effective free source of visitors are the many search engines like Google, Yahoo and MSN... the list really is almost endless. Most new website owners believe to get listed in these popular search engines the best thing to do is submit your site to them, this is not the case. All the main search engines these days use crawlers which automatically browse the web and store the contents of the sites they visit.

The search engines then use this content (along with 100's of other criteria ) to rank sites for specific search terms. Search engine optimization (SEO) is a whole different subject, however in brief what you need is links from other website, and some of the marketing tips below, along with attracting visitors to your site will help with your SEO efforts. The truth is that many people use website marketing solely to increase ranking in search engines, in my experience however I've found that if you promote your site for real visitors the search engines will follow.

There are many SEO companies who specialise in getting your site up the rankings, you do need to be careful as many will make great and exaggerated claims, some of which are simply not possible. The best advice I can give here is to research thoroughly and look at, and if possible contact past customers for a reference. Good SEO can be the most cost effective way to promote your site but you do need to work hard at it or employ someone else to do it for you.

Forums:

Internet forums can be very useful for getting visitors to your site, the biggest advantage with forums is that you can target forums related to your area of interest and most will allow members who contribute useful posts and replies to have a link back to their own website in their signature. You should take care not to just post links as most good forums will consider this as spam, and even if the moderators don't delete the link, visitor looking at it will clearly see what's going on and your sites reputation will suffer.

Blogs:

In my opinion every website owner should have a blog, and for SEO purposes it's probably best to have the blog on a different domain. There are lots of free blog sites like blogger.com which offer you easy to use blogs. The biggest advantage with your own blog is you can write articles and provide links to different areas of your site, this provides different entry points and is also very good SEO practice.

Another use of blogs is comments, a great way of getting visitors back to your site is to search for other blogs relevant to your website and leave comments with a link back to your site. As with forums care should be taken not to spam the comments as it's a bad practice and unlikely to help you long term.

Article Submissions:

If you're up to it, writing an article can be a good way to get links back to your website, most good article distribution sites like EzineArticles.com will allow you to have a short bio at the end of the article, which can direct visitors back to your websites. If possible the article should be about a subject related to your business, but as you can see from my bio below it's not essential :-)

Well that's about it, as I said at the beginning this is only an introduction for beginners and as your site and business grows you'll find many new and exciting ways to market your online business.

Source: http://ezinearticles.com/?Internet-Marketing---A-Beginners-Guide&id=1729653